
Mar 8, 2025
The Brutal Truth
David’s team worked 80-hour weeks, but growth flatlined.
A consultant reviewed their process and laughed:
"You’re measuring the wrong thing."
They fixed one metric—and revenue doubled.
Moral: Hard work ≠ smart work.
David’s team worked 80-hour weeks, but growth flatlined.
A consultant reviewed their process and laughed:
"You’re measuring the wrong thing."
They fixed one metric—and revenue doubled.
Moral: Hard work ≠ smart work.